An insurance broker represents which of the following?

In the realm of insurance, an insurance broker acts on behalf of the insured or prospective insured, rather than representing the insurance companies. This role is characterized by a fiduciary duty to the client, meaning that the broker must prioritize the client's interests when providing advice or offering products. Brokers work to find the best coverage for their clients and often have access to policies from multiple insurance carriers, enabling them to present a variety of options that best suit the client's needs.

This distinction is crucial because it highlights the broker's role in navigating the insurance market to benefit the client rather than the insurer. While brokers may interact with individual consumers, their primary allegiance is to the insured, ensuring that they advocate for the client's interests in seeking insurance coverage. This differs from agents, who typically represent specific insurance companies and have a duty to those companies rather than the consumer.